Your Brand's
Your Brand's
Your Brand's
Social Media Accelerator
Social Media Accelerator
Social Media Accelerator
Your strategic team extension. We move fast, test constantly, and build sustainable growth across organic, paid, and influencer channels.
Your strategic team extension. We move fast, test constantly, and build sustainable growth across organic, paid, and influencer channels.
Your strategic team extension. We move fast, test constantly, and build sustainable growth across organic, paid, and influencer channels.



CLIENTS WHO ALREADY TRUST US:
CLIENTS WHO ALREADY TRUST US:











WE ARE THE WINNERS OF THE GERMAN AWARD FOR ONLINE COMMUNICATION
WE ARE THE WINNERS OF THE GERMAN AWARD FOR ONLINE COMMUNICATION

We help you ditch average content, upskill your team and integrate A.I. to supercharge your socials.
We help you ditch average content, upskill your team and integrate A.I. to supercharge your socials.
We help you ditch average content, upskill your team and integrate A.I. to supercharge your socials.


















The team that makes your brand unmissable on social media
Through our workshops, strategy and accelerator services, we help brands stand out in a crowded world and become an industry leader on socials. We’re passionate about beauty, fitness, healthy foods, mindfulness, wellness, and longevity.
Mirco Gluch, the founder of Piggyback, has 12+ years of experience in social media, writes articles for Campaign, Horizont, Deutsche Startups and Meedia, appears on podcasts like Social Vita and Social First, and speaks at conferences like Social Media Management Tagung, PAKCon and PLAY! on all things social.
Get started today and turn your followers into fans.
Don’t worry - it’s FUN!

The team that makes your brand unmissable on social media
Through our workshops, strategy and accelerator services, we help brands stand out in a crowded world and become an industry leader on socials. We’re passionate about beauty, fitness, healthy foods, mindfulness, wellness, and longevity.
Mirco Gluch, the founder of Piggyback, has 12+ years of experience in social media, writes articles for Campaign, Horizont, Deutsche Startups and Meedia, appears on podcasts like Social Vita and Social First, and speaks at conferences like Social Media Management Tagung, PAKCon and PLAY! on all things social.
Get started today and turn your followers into fans.
Don’t worry - it’s FUN!


The team that makes your brand unmissable on social media
Through our workshops, strategy and accelerator services, we help brands stand out in a crowded world and become an industry leader on socials. We’re passionate about beauty, fitness, healthy foods, mindfulness, wellness, and longevity.
Mirco Gluch, the founder of Piggyback, has 12+ years of experience in social media, writes articles for Campaign, Horizont, Deutsche Startups and Meedia, appears on podcasts like Social Vita and Social First, and speaks at conferences like Social Media Management Tagung, PAKCon and PLAY! on all things social.
Get started today and turn your followers into fans.
Don’t worry - it’s FUN!


The team that makes your brand unmissable on social media
Through our workshops, strategy and accelerator services, we help brands stand out in a crowded world and become an industry leader on socials. We’re passionate about beauty, fitness, healthy foods, mindfulness, wellness, and longevity.
Mirco Gluch, the founder of Piggyback, has 12+ years of experience in social media, writes articles for Campaign, Horizont, Deutsche Startups and Meedia, appears on podcasts like Social Vita and Social First, and speaks at conferences like Social Media Management Tagung, PAKCon and PLAY! on all things social.
Get started today and turn your followers into fans.
Don’t worry - it’s FUN!
SERVICES
SERVICES
SERVICES
OUR SERVICES
OUR SERVICES

SOCIAL MEDIA ACCELERATOR
SOCIAL MEDIA ACCELERATOR
Your strategic team extension for 6-18 months, scaled to how much you want us driving. Full hands-on execution across Organic, Paid & Influencer, or a lighter sparring-partner setup where your team stays in the driver's seat: strategy, feedback, coaching.
Your strategic team extension for 6-18 months, scaled to how much you want us driving. Full hands-on execution across Organic, Paid & Influencer, or a lighter sparring-partner setup where your team stays in the driver's seat: strategy, feedback, coaching.

SOCIAL MEDIA STRATEGY
SOCIAL MEDIA STRATEGY
Craft your social media playbook and co-create cutting-edge strategies with our team to drive real business results.
Craft your social media playbook and co-create cutting-edge strategies with our team to drive real business results.

CUSTOMER RESEARCH
CUSTOMER RESEARCH
Understand your audience deeply through qualitative and quantitative research. The ideal foundation for every strategy.
Understand your audience deeply through qualitative and quantitative research. The ideal foundation for every strategy.

EXPERT CONSULTING
EXPERT CONSULTING
High-touch, bespoke consulting for any challenge, whether international expansion, team restructuring, or beyond. Fully customized to your needs.
High-touch, bespoke consulting for any challenge, whether international expansion, team restructuring, or beyond. Fully customized to your needs.

WORKSHOPS & EDUCATION
WORKSHOPS & EDUCATION
Upskill your team on AI, individual social media channels (Instagram, TikTok, LinkedIn), and content workflows through impactful sessions.
Upskill your team on AI, individual social media channels (Instagram, TikTok, LinkedIn), and content workflows through impactful sessions.
OUR
OUR
OUR
We do all things social — from vertical videos to carousels and beyond!
We do all things social — from vertical videos to carousels and beyond!
We do all things social — from vertical videos to carousels and beyond!
We do all things social — from vertical videos to carousels and beyond!

FREE COURSE
FREE COURSE
FREE COURSE
FREE COURSE
FREE CRASH COURSE
Learn how to double your brand's engagement in 7 days
Learn how to double your brand's engagement in 7 days
Learn how to double your brand's engagement in 7 days
Learn how to double your brand's engagement in 7 days
A free crash course so you stop spending 5 hours on 1 post just to get 12 likes, including growth hacks, proven workflows, community boosting, free tools and much more.
A free crash course so you stop spending 5 hours on 1 post just to get 12 likes, including growth hacks, proven workflows, community boosting, free tools and much more.
FREE CRASH COURSE






Client Feedback
"There’s one thing I particularly appreciate about Piggyback: they go the extra mile whilst keeping the impact on the business as a whole in mind. They are much more of a social-first sparring and business partner than ‘just’ a social media agency."

Lennart Schirmer
Interim CMO @ Maniko
"Piggyback provided expert guidance to refine our social media strategy and seamlessly took over when we couldn’t manage it in-house. They not only enhanced our content but also set us up for long-term success with innovative structures and strategies."

Kirsten Selle
Head of Communications @ Wholey
"Piggyback helped us bring our social media vision to life with strategic insights and hands-on execution. Their expertise, reliability, and deep understanding of our brand made them a trusted partner in our growth."

Beatrice Bardi
Brand & Creative Lead @ foodspring
"Piggyback has been a game-changer, helping us grow significantly on Instagram and TikTok. We've worked together for over a year and look forward to continuing our collaboration."

Sharia Rahim
Social Media Lead @ ImmoScout24
"Before working with Piggyback, we lacked a clear social media strategy, and our content wasn’t reaching the right audience. Under their management, we saw significant growth across all channels, including a successful TikTok launch."

Alexander Grimm
CMO/COO @ GETSAFE

Client Feedback
"There’s one thing I particularly appreciate about Piggyback: they go the extra mile whilst keeping the impact on the business as a whole in mind. They are much more of a social-first sparring and business partner than ‘just’ a social media agency."

Lennart Schirmer
Interim CMO @ Maniko
"Piggyback provided expert guidance to refine our social media strategy and seamlessly took over when we couldn’t manage it in-house. They not only enhanced our content but also set us up for long-term success with innovative structures and strategies."

Kirsten Selle
Head of Communications @ Wholey
"Piggyback helped us bring our social media vision to life with strategic insights and hands-on execution. Their expertise, reliability, and deep understanding of our brand made them a trusted partner in our growth."

Beatrice Bardi
Brand & Creative Lead @ foodspring
"Piggyback has been a game-changer, helping us grow significantly on Instagram and TikTok. We've worked together for over a year and look forward to continuing our collaboration."

Sharia Rahim
Social Media Lead @ ImmoScout24
"Before working with Piggyback, we lacked a clear social media strategy, and our content wasn’t reaching the right audience. Under their management, we saw significant growth across all channels, including a successful TikTok launch."

Alexander Grimm
CMO/COO @ GETSAFE

Client Feedback
"There’s one thing I particularly appreciate about Piggyback: they go the extra mile whilst keeping the impact on the business as a whole in mind. They are much more of a social-first sparring and business partner than ‘just’ a social media agency."

Lennart Schirmer
Interim CMO @ Maniko
"Piggyback provided expert guidance to refine our social media strategy and seamlessly took over when we couldn’t manage it in-house. They not only enhanced our content but also set us up for long-term success with innovative structures and strategies."
Kirsten Selle
Head of Communications @ Wholey
"Piggyback helped us bring our social media vision to life with strategic insights and hands-on execution. Their expertise, reliability, and deep understanding of our brand made them a trusted partner in our growth."
Beatrice Bardi
Brand & Creative Lead @ foodspring
"Piggyback has been a game-changer, helping us grow significantly on Instagram and TikTok. We've worked together for over a year and look forward to continuing our collaboration."
Sharia Rahim
Social Media Lead @ ImmoScout24
"Before working with Piggyback, we lacked a clear social media strategy, and our content wasn’t reaching the right audience. Under their management, we saw significant growth across all channels, including a successful TikTok launch."
Alexander Grimm
CMO/COO @ GETSAFE
Our Case Studies
Our Case Studies
Our Case Studies
Our Case Studies



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.



+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.



+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.



+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.



+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.



+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.

+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.

+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.

+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.

+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.

+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.

+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.

+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.

+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.

+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.

+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.

+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.

+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.

+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.

+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.

+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.

+135K
Followers in 12 months
We developed a cutting-edge social media strategy and through our accelerator program, stepped in at a crucial moment when the team needed extra support. Our expertise helped boost Instagram and relaunch TikTok, ensuring Maniko could engage their audience with fresh, impactful content.

+120K
Followers in 6 months
Adding an incredible 120K new followers, we supercharged Trade Republic’s social media growth while providing interim team support. We spearheaded standout campaigns like the Advent Calendar and Crypto Christmas, driving engagement and excitement around key launches.

+2M
Views on TikTok in 5 months
We successfully launched and scaled CLARK's TikTok channel, reaching an impressive 15,000 followers. Through creative and consistent content production, we built a strong presence, working closely with the employees to bring their brand to life on TikTok.

+3X
Content Frequency in 4 months
We didn’t just support Wholey - we became an extension of their team! During our accelerator program we took over their full social media management, we planned and executed content productions, ensured seamless publishing, and onboarded new team members to keep the momentum going.

+42K
Followers on LinkedIn in 10 months
In just 10 months, we transformed EFG’s LinkedIn presence, growing the channel by over 40K followers and to +2M organic impressions. From major event coverage to a dynamic content strategy, we turned their LinkedIn into a powerful growth engine, amplifying brand visibility and engagement.
CASES
CASES
CASES
CASES
Upskill your team
in one workshop
Upskill your team
in one workshop
Upskill your team
in one workshop
Upskill your team
in one workshop
Explore how A.I. is changing the social media landscape in the next edition of our acclaimed workshop we’ve delivered to 100+ people and top brands.
Explore how A.I. is changing the social media landscape in the next edition of our acclaimed workshop we’ve delivered to 100+ people and top brands.



















